It was in Belgium, a few kilometers from Brussels, where Th?ophile & Patachou were born in the spring of 1994. The new brand is the fruit of the meeting of Isabelle Thys and Didier Melotte. Recently graduated from a top marketing school and passionate about fashion, Isabelle Thys was at the time looking for a challenge that could match her enthusiasm and passion. Didier Melotte, a designer and stylist, worked for his parents? textile firm. He learned his art through the collections and fine fabrics that the family business supplied to the most prestigious stores of the time. Passion and savoir-faire came together and gave birth to a new quality label 100% dedicated to the world of the baby: Th?ophile & Patachou. Right from the start, the objective was clear: to create an exclusive line, a timeless style, using only the most noble and natural materials of the highest quality. The first collections of bath towels, cuddly toys, layettes and gift boxes were an immediate success in Belgium, a market renowned as one of the most demanding in style and quality. Very quickly, awareness of Th?ophile & Patachou crossed frontiers and steadily conquered France, Spain and Switzerland, followed by other European markets. In the mid-2000?s the brand set out in conquest of markets beyond European shores. Every year, new markets in the four corners of the world embrace the design and quality of Th?ophile & Patachou collections.